Unilever is currently hiring for Assistant Consumer & Market Insights (CMI) Manager, Ice-cream Innovations & Communications, Middle East & Turkey (MET)
Function: CMI
Reports to: IC CMI Lead, MET
Scope: IC Consumer & Market Insights (CMI) Manager for Middle East & Turkey
Location: Turkey
Terms & Conditions: Istanbul, Umraniye U-House based, Full-time
It’s always the season for ice-cream, come & join us for this exciting opportunity to grow our Ice Cream (IC) business
ABOUT UNILEVER ICE CREAM BUSINESS
Our goal in ice-cream may seem quite simple. We want to create happier moments within the communities where we operate. As the largest ice cream company in the world, we have over 100 years of experience in spreading joy and happiness. We have an extensive family of brands, world- famous are the following ones: Wall’s, Ben and Jerry’s, Cornetto & Magnum. Yet, our goal is not as simple as it may seem. We continually innovate to bring ice creams that excite consumers and communicate engaging stories around our brands.
We have said hello to Turkey in 1990 with Algida, blending our worldwide ice cream expertise with Turkish taste buds. Till then, we are sharing the taste and happiness of ice cream with everyone from 7 to 70. Turkey is one of our key markets and its operations play a pivotal role in total IC business.
JOB PURPOSE
If you have a passion for growth, love consumers and our brands and enjoy teamwork, then this is the job for you. In this role you’ll deliver rigorous consumer insights to support and guide mainly marketing, R&D, digital marketing & commerce teams (DMC) creating products and campaigns that consumers love.
We are a team with an energized culture with emphasis on delivering impactful insights to the business, facilitating personal & professional development, and most importantly having fun whilst doing so. As CMIers, we are the voice of the consumer in our organization, bringing the outside world into Unilever.
Reporting to the IC CMI Lead for MET region, we are looking for an enthusiastic colleague to inspire and provoke new opportunities for our brands and to help shape our innovation roadmaps & communications associated with them in line with our brand strategies. You will have the opportunity to work across many areas of the consumer insights agenda, from strategic understanding projects to NPD development, from communication assets and campaign idea creation & deployment research to trends and whitespace spotting and so much more. This role offers many exciting opportunities to make a direct impact on the business.
WHAT WILL YOUR MAIN RESPONSIBILITIES BE
The key responsibilities in this role are:
WHAT YOU WILL NEED TO SUCCEED
Experiences & Qualifications
This is a CMI role which requires:
Skills
For CMI there is a set of essential skills needed for every role, and then 4 sets of skills associated to doing different types of CMI work; Strategy & Futurology, Brand Activating, Data Artistry, Brand Crafting. This role requires following key skills:
Leadership
Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.
Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
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