Business Development Manager

Company Description

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world’s most influential creative, technology and business festivals together. We’re combining prestigious brands like Cannes Lions, Black Hat, Money20/20 and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.

Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa’s international reach, we’re shaping the next generation of business festivals.

About MarTech

The MarTech Group connects marketing technology leaders and innovators through industry-leading events and digital solutions. We empower professionals with insights, strategies, and connections to drive business growth, foster innovation, and stay ahead of market trends. Our mission is to deliver exceptional experiences that enable our partners to thrive in the ever-evolving marketing technology ecosystem.

Job Description

For this vacancy we are open to remote working in the US

You’ll play a key role in boosting revenue for our MarTech portfolio. How? By spotting new opportunities, nurturing client relationships, and managing important accounts.

Reporting to CMI’s Head of Sales, you’ll handle the entire sales process. This means:

• Finding new leads
• Reaching out to prospects
• Managing accounts
• Keeping clients happy

We’re looking for someone who:

• Takes the initiative
• Delivers results
• Gets excited about business growth
• Can keep up with the fast-moving MarTech world

Business Development (80%)

• Develop and implement strategies to meet and surpass revenue targets and sales goals
• Connect with potential clients through a proactive outreach schedule, using various communication methods
• Cultivate and nurture relationships with key stakeholders, uncovering new opportunities within accounts
• Create and deliver customized proposals to clients, highlighting our event and digital solutions that align with their objectives
• Oversee a diverse portfolio of events and major accounts, focusing on sustainable growth and client satisfaction
• Keep abreast of market trends and share insights on emerging opportunities and challenges with product teams
• Act as a brand ambassador at industry events, building client relationships and identifying new prospects

Reporting and Analytics (10%)

• Monitor and evaluate sales performance using Salesforce, ensuring precise account management and revenue tracking
• Share sales progress, pipeline activities, and key insights with leadership and cross-functional teams
• Offer constructive feedback to enhance sales strategies and improve client offerings

Support and Collaboration (10%)

• Coordinate with various teams to ensure smooth delivery of client commitments
• Work closely with colleagues across departments to enhance client experiences and uncover additional opportunities
• Engage in ongoing learning through training sessions and industry events to stay current on trends and refine your sales expertise
• Maintain up-to-date and accurate records in our CRM systems

Qualifications

You’ll bring:

• Proven success in B2B sales, ideally in business development or account management
• A track record of exceeding sales targets through strong networking and relationship-building
• Exceptional organizational skills to manage shifting priorities and meet deadlines
• Clear and persuasive communication, both verbal and written, with experience presenting to senior stakeholders
• Proficiency in Microsoft Office Suite, particularly Excel
• Ability to travel for client meetings and events

Nice to have:

• Experience with Salesforce CRM
• Familiarity with conferences and events

Compensation:

• Salary: $75,000 to $85,000, plus commission.
• Job posting closes on March 20th, 2025.

Are you ready to make an impact? Join us and shape the future of MarTech sales!

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include:

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patterns
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa, you’ll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.

See how Informa handles your personal data when you apply for a job here.

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