Digital Product Lead- E Shop

Your dream job does exist. 

Discover it at Vodafone!

We are looking for a Digital Product Lead

First things first: Our Brand.

We are a digital brand and a global technology company, operating in the fields of telecommunication, e-commerce, gaming, insurance, TV, tech-fin and payment systems, currently in 21 countries. 

With our expertise and passion for digitalization at Vodafone, we are a global center of excellence that sets the pace in the industry. 

We are proud to export our successful practices abroad, while transferring our global know-how to our country.

We have a global team of more than 90.000 colleagues taking part in a transformative and an exctiting journey.

Our Spirit, Our Way.

Here are the key behaviours that help us bring our Spirit and Purpose to life: 

  • Earn customer loyalty: Small things do matter.
  • Experiment, learn fast: Just take the chance.
  • Create the future: That’s possible.
  • Get it done, together: It’s up to each of us to make it happen.

Here, everyone can feel free to be themselves and express their ideas.

We are proud to have the most flexible #hybrid way of working in Turkey. 

Together with your team, you can decide which days to come to the office depending on your work requirements. 

Another favorite: Meeting-free afternoons! Every Friday, arrival of the noon means we can start to take it easy: spend time working on our personal development or catching up with our team. We call this #CumaKafası (Friday mood :)).

And yes we are Agile! The world is constantly changing. And we cannot afford not to! Our journey began by simplifying our organizational model and transforming into a more agile structure that now we use extensively, especially in our development processes.

Why is this role really critical to us? 

As a Digital Product Lead, you’ll be a key person between the Digital Assets squad and other teams & stakeholders within Vodafone Business Units

How will you spend your time at Vodafone?

  • Design, develop, test, roll out and optimize a range of apps and websites, journey flows and conversion funnels
  • Oversee entire lifecycle of the product and has deep knowledge of the specific product/channel and its features in order to develop & maintain.
  • Identifies and prioritizes stakeholders, builds sustainable relationships to drive increased business performance and best value outcomes.
  • Propose digital first solutions by knowing the relevant products, solutions, features & their customer benefits, and applying this knowledge to segment-specific customer insights via specific propositions.
  • Use data and analytic tools effectively (Adobe Analytics) to resolve customer issues and to identify and eradicate unnecessary challenges.
  • Apply data management platforms (Audience manager, CVM Clusters, Big Data Models) to understand audiences, build segment and deliver unique audience profiles so digital channels can be personalized effectively
  • Formulate hypotheses to construct and execute A/B tests in order to maintain a deep understanding of customer needs, personas, and journeys
  • Develop customer insights by implementing and using a full range of data sources such as user research, benchmark, A/B testing, transactional data and online behavior models
  • Understand and leverage digital channels and technologies (e.g. iOS, Android, HTML, AI, Cloud, ML etc.) that change the environment.
  • Try new technologies and services, explores digital opportunities to boost digital sales and engagement. (Gamifications, Member gets member etc.)
  • Create innovation in digital product journeys with prioritized features to drive value in short delivery cycles
  • Define a robust MVP based on squad’s priority and your understanding of user research and the high-reaching space
  • Create a world class digital experience for digital customers on My Vodafone App and Web
  • Work agile in squads closely with Frontend/Backend developers and UX/UI designers

You are just the person we’ve been looking for, if you have:

  • Bachelor Degree in engineering, pure sciences or business
  • Advanced verbal and written communication skills in English
  • You have strong leadership qualities
  • You are a clear communicator
  • You are able to balance the needs of partners from different disciplines and teams
  • You are interested in crafting product requirements based on research
  • Experienced in A/B testing and conversion optimization (Adobe Target)
  • Knowledge on Mar-tech tools (Adobe Analytics, Google Analytics, Adobe AAM, Adobe Target, SEO)
  • You are good at data analysis and data driven decision making ability
  • You care about continuous learning
  • Experienced in product management, digital technologies and innovations, user experience, analytics.
  • Results-oriented with strong planning and organizational skills
  • Problem solving & decision making
  • Insight driven, analytic and out-of-the- box thinking skills

Get to know us

If you want to know more about us and what we do, then visit our website: www.vodafone.com.tr

https://www.vodafone.com.tr/insan-kaynaklari

Instagram: https://www.instagram.com/vodafonekariyer/

Youtube: https://www.youtube.com/user/VFTurkiye

This role has a #Hybrid working model

Wait for it: Our benefits!

We like to keep them flexible:

  • Vflexy: Flexible Benefits Program
  • Hybrid working kit
  • Ergonomic kit allowance
  • Digital meal voucher
  • Flexible transportation allowance.
  • Employee assistance hotline & counselling
  • Comprehensive and flexible private health insurance
  • Discounted price deals for wide range of products & services

Plus, plenty more to enjoy!

#LI-Hybrid 

Data Privacy

By applying for this job, you accept the Vodafone Privacy Policy. Please visit Privacy Policy web page at https://careers.vodafone.com/privacy-policy/turkey/ for further details.

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