UFS META CMI Manager

Unilever is currently hiring for UFS META CMI Manager

JOB TITLE: CMI Manager UFS

LOCATION: Istanbul Turkey

REPORTS: Global CMI Director – UFS

JOB PURPOSE 

Unilever Food Solutions (UFS) is a significant player in the global foodservice market, with world-class power brands, such as the Unilever Food Solutions brand, Knorr Professional and Hellmann’s. UFS ambition is to reach €5bn by 2030, establishing the largest global platform for professional chefs in the Foodservice industry. UFS mission is to be a world class force for good in foodservice, by leading in AI-powered customer experience, being the best solution provider in the industry, and a winning talent engine. Our purpose is to “free you to love what you do”. UFS leads the way in culinary trends and inspirational recipes, offers professional support and training to chefs around the world, and creates products that stand out in taste, convenience, and health and continuously meet the very high standard of professional chefs. This all can only be achieved through impactful innovations, superior products and technology, and a strong focus on developing future-fit talent.

CMI Manager will play an instrumental role to ensure that the voice of the operators is brought into and impact our business decisions. The main purpose of the role is to lead the insights and customer centricity program for UFS Marketing & CD at the META cluster, ensuring insights into action that drive business results. He/She will be expected to fully leverage the power of existing and new information into effective business action both for the local strategic understanding program as well as provide input into their assigned cluster organization.

RESPONSIBILITIES 

• Act as a catalyst to drive analytic driven business decisions. Serve as the trusted data and research methodology consultant to different functions across the organization.
• Partner with stakeholders to develop and lead learning plans that addresses key business objectives. Partner the Marketing Leadership Team and the UFS Leadership Team in META (at regional and country level)
• Play a key role in driving cross categories insights, portfolio opportunities via using multiple sources of data.
• Blend consumer & market data and other performance metrics (e.g. financial) to look at business performance holistically.
• Drive Category/portfolio Development & Customer Centric Innovation. Lead category portfolio strategic analysis: provide insight and identify business opportunities from market understanding & analysis
• End to End management of research processes, including
• Analyze and diagnose the business to identify critical questions and knowledge gaps to develop a full CMI learning plan, recommending the optimal research methods and plans to close the knowledge gaps
• Lead research projects and partner effectively with research agencies
• Lead research debrief and discussions with key stakeholders, and effectively influence business decision makings
• Able to transform findings into powerful and actionable recommendations (CMI POV)
• Integrate and consolidate multiple sets of quantitative and qualitative learning to create more impactful insight solutions
• Design and facilitate insight and strategy co-creation workshops with internal business partners and external consumers/operators to secure the IMPACT OF the insights. CMI work does not end with presenting the results, but when securing action from the teams.
• Embrace new tools and methodologies, piloting new methods & approaches towards more agile research that is fit for purpose
• Ability to identify key areas that CMI can play an even stronger role in business discussion & decision, and turn to systematic approach via leveraging CMI capacity, data and tools.
• Ability to design, co-design, develop new methodology with support from internal / external partners.
• Lead Get on the Frontline agenda and bring the outside in to help add broader context to category trends, for example, macroeconomic influences.

ALL ABOUT YOU 

• You are curious, a self-starter and eager to learn. If you run into an issue, you won’t stop searching until you understand the cause and find the solution. You have a “can do” mentality and think in solutions rather than problems.
• You are result oriented & data excites you. You have strong analytical skills and data is leading in your actions and recommendations.
• You have hands on experience on qualitative, quantitative, and digital research tools.
• Passion for uncovering human truth
• Proactively initiate and lead
• Strategic thinking and effective influencing
• Integrative thinking, strong analytical skills
• Strong communication skills, charismatic presenter
• Solid business written skills (English)
• Comprehensive understanding of quantitative and qualitative research techniques
• Effective project management, disciplined and puncture
• At least 3 years work of managerial experience in market research, CMI or marketing
• Experience in FMCG business; Experience in Food & Beverage related categories are preferred
• Experience in Digital marketing and eCommerce related projects are preferred

Leadership 

• You are now a Leader of Change. People look to you to provide safety in a storm, and you also appropriately challenge yourself to get even better results. Your role model resilience and care. You navigate these uncertain times by flexing plans and your leadership style, always with authenticity.
• You are still responsible for delivering to the highest standards. You must be resilient so you can lead others to deliver with passion through uncertainty and create opportunities through the core and beyond. You must be able to flex your style and your plans to guide others through challenging times.

Critical SOL (Standards of Leadership) Behaviors 

• Consumer and customer focus
• Growth mindset
• Bias for action
• Accountability and responsibility
• Ability to challenge established norms in a constructive way and drive change.
• Ability to manage a large and complex set of stakeholders & hold others accountable.
• Experience of working effectively in cross functional teams.
• Ability to influence senior stakeholders.

Unilever embraces diversity and encourages applicates from all walks of life! This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.

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